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IMN, an online newsletter, required a program for the GM eSummit 17-city tour, an event GM dealers attend in their hometowns to learn about the newest products and technology. In preparation for this tour, The BAM Group produced a booth with engaging graphics. They helped IMN make the best use of the small space with GM-related visuals and digital messaging. With a tight schedule of events, The BAM Group also managed all tour logistics, including hiring local labor and talent to greet visitors, collect leads, and generally make news about IMN (in a good way).